The latest incarnation of the venerable Looney Tunes and the talk show hosted by Sesame Street‘s Elmo are massive hits at HBO Max, leading the recently launched streaming service in terms of viewership.
According to Bloomberg, Looney Tunes Cartoons is currently the number one show on HBO Max. Parrot Analytics discerns the show drew an audience 16.5 times greater than the average program on the service’s May 27 launch day, rising to 19.4 times over the service’s first four days. Meanwhile, The Not-Too-Late Show With Elmo holds strong at second place with 10 times the average show.
Love Life, starring Anna Kendrick, has been HBO Max’s highest-rated show aimed at an adult audience. It came in third on launch day at 8.4 times, about half the reach of Looney Tunes. It went up to 9 times over the first four days.
HBO Max joined streaming services Apple TV+, Disney+ and Quibi with new launches in the past six months. Numbers for The Mandalorian on Disney+ far outpaced Looney Tunes, drawing 46 times average over its first four days. Apple TV+’s top show, See, was just behind Looney Tunes with 16.5 times average over its first four days. Chrissy’s Court on Quibi, starring Chrissy Tiegen, reached 3.4 times average over its first four days.
HBO Max is available now.
HBO Max's most popular shows in its first four days after launch are for kids: Looney Tunes Cartoons and The Not-Too-Late Show With Elmo.