There are a lot of sketchy business practices within the video game industry: Loot boxes, pay-to-play and other microtransactions have all been heavily criticized by the gaming community. Gamers usually have to deal with small annoyances like these every now and again, but The Culling: Origins‘ new business model might be the worst in gaming history.
Video game developer Xaviant is planning to charge players a fee if they want to play more than one match a day in its new game. This is after gamers buy the game for $5.99. Players will have to either buy token packs or weekly/monthly passes just to play a game they already bought. The only way to get around the match fee is to place first in the game.
Video game fans are up in arms about Xaviant’s new business model and for good reason. This practice is extremely greedy and insulting to the gaming community.
The Culling is actually a 2017 video game series that helped pioneer the battle royale genre. The game came out right when the PlayerUnknown’s Battlegrounds and Fortnite craze started taking off. Both games quickly overshadowed The Culling as the game started to hemorrhage its already small player base.
A sequel to The Culling released in 2018 but failed almost instantly. Many gamers view the game’s failure as the biggest video game flop of 2018. Now the series is making a comeback with its absolutely horrid pay-to-play-to-pay-to-play business scheme.
The fact that Xaviant expects gamers to buy matches after purchasing The Culling: Origins is ridiculous. Charging for additional matches even if the game was free to play would still be preposterous. Paying a monthly subscription or buying a battle pass is one thing but, having to pay to play a game someone already purchased is borderline insulting.
Players can die within minutes of starting a match in many battle royale games. Expecting them to buy another match when they didn’t even have the chance to fire their weapon is exceptionally greedy.
This sort of conniving business practice will do the exact opposite of what Xaviant wants it to do. It will leave a bad taste in the mouths of gamers, causing many to boycott the game. Some fans will go as far as labeling Xaviant as a greedy, repugnant company that takes advantage of gamers. While a select few mega-fans might buy The Culling: Origins, it’s safe to say many will avoid it like the plague.
Xaviant’s Scroogelike business practices will do nothing but hurt The Culling: Origins and potentially the whole video game industry. More companies could start implementing these types of shady business practices if The Culling: Origins becomes successful. The chances of this happening are very slim, but that doesn’t mean it couldn’t happen.
Gamers have already seen plenty of malicious business methods from big-name companies, so implementing these sorts of microtransactions wouldn’t be all that surprising. Hopefully, these kinds of business practices will die off before becoming the new norm in the video game world.
The Culling: Origins may have the worst business model in modern gaming. Xaviant’s pay-to-play-to-pay-to-play policy shows just how greedy video game companies can be. Gamers shouldn’t have to buy matches when they already purchased the game. Xaviant must do something drastic if it plans on saving the game as well as its company image. However, it may already be too late. The Culling: Origins looks like it might be dead on arrival.
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The Culling: Origins might have the worst pay-to-play model in the history of video games. Here's why.